... Three Doors Down.
So the Geico caveman commercial that just started playing (spring 09) has a soundtrack from Three Doors Down. The song is, "Let me be myself". Have you seen it? They are having fun at the bowling alley, high fiving and other normal caveman stuff. Well, at the beginning, the credits for Three Doors Down song shows up in titles. The first time I saw the commercial, I didn't notice this. I laughed at the commercial then, simply because I thought the song had been written just for the commercial. It fit so well ; corny, repetitive, bland.
"According to the company, 3 Doors Down approached Geico about featuring the Cavemen in the video. The band felt like the song was relevant to the Caveman's story. " (adweek.com)
You mean, you realized your song was perfect for a comedic marketing campaign designed to encourage drivers to buy insurance based solely on obscurity? If that's what "relevant" means, then you're right. The song was funny until I realized it wasn't written to be so.
"The video, which will debut in the coming weeks, is about being pressured to be someone you're not, followed by the moment when you break free." (adweek.com)
Deep Three Doors Down, no really I get it. It's like, a song about life kinda, right? And we can't learn to be ourselves until we buy your CD because, who will give us the answers? Thank God for these tv spots though, where we get a glimpse into your genius. I hate you.
http://www.adweek.com/aw/content_display/news/agency/e3i4e9a6c684b313de00f0d5ac700f07204
So the Geico caveman commercial that just started playing (spring 09) has a soundtrack from Three Doors Down. The song is, "Let me be myself". Have you seen it? They are having fun at the bowling alley, high fiving and other normal caveman stuff. Well, at the beginning, the credits for Three Doors Down song shows up in titles. The first time I saw the commercial, I didn't notice this. I laughed at the commercial then, simply because I thought the song had been written just for the commercial. It fit so well ; corny, repetitive, bland.
"According to the company, 3 Doors Down approached Geico about featuring the Cavemen in the video. The band felt like the song was relevant to the Caveman's story. " (adweek.com)
You mean, you realized your song was perfect for a comedic marketing campaign designed to encourage drivers to buy insurance based solely on obscurity? If that's what "relevant" means, then you're right. The song was funny until I realized it wasn't written to be so.
"The video, which will debut in the coming weeks, is about being pressured to be someone you're not, followed by the moment when you break free." (adweek.com)
Deep Three Doors Down, no really I get it. It's like, a song about life kinda, right? And we can't learn to be ourselves until we buy your CD because, who will give us the answers? Thank God for these tv spots though, where we get a glimpse into your genius. I hate you.
http://www.adweek.com/aw/content_display/news/agency/e3i4e9a6c684b313de00f0d5ac700f07204
